If you’re not able to rank on the first page, try to write another article, focused on a (even) more long tail keyword. Make it a little bit more specific, more niche. And see how that goes. Sites that promote “thin,” low-value content run the risk of being penalized by Google; they also tend to have high bounce rates and low conversion rates. Principally, technical SEO is concerned with how a website works, and how search engines are able to crawl and index our pages. Think of technical SEO as the foundations of your site – without it, whatever beautiful building you create won’t be as sturdy as you’d like. Links with longevity suggests that your site is an established voice for whatever topic it covers.
Bulk all Referring Domains together
The obvious engagement related thing is social media. Check some social platforms, starting with Facebook and Twitter and Instagram to see if your desired audience is present on these platforms. After you publish a
blog post, share it on your social networks and then engage when people engage with you. Content gating is a popular strategy to boost conversions on your site. For instance, you can grow your list by blocking a small section of your content for subscribers only, which encourage your readers to sign up for your list. While it's true that keyword-stuffing will be harshly penalised by Google, intelligent use of on-page tags that help potential customers to find your site remains vital; the margin between the best SEO company and the also-rans frequently lies here. Make sure the site's meta descriptions and titles include both primary and secondary keywords and are unique for each page. All images' alt text need to be keyword optimised and descriptive, without forgetting to optimise video content as well with relevant meta data.
The Broken Link-Building Method
Your website is your primary marketing hub. Make sure the content is great because you’ll convert more customers and Google will like this as well! Give your customers points
toward free products. Be generous with the points, so it is easy for them to visualize cashing them in after a few orders. The points could be toward products or information, available only to those redeeming points, so customers feel special because they have access to those products. Another option is to throw in a freebie of some sort, with every order. External optimization involves optimizing your content not only for search engines, but for tons of other referral sources, too. Republishing, repurposing, and distributing your content all fall within external optimization. Links within long-form, evergreen content are also more valuable than links in short, news-based posts.
Blog Commenting Is More Powerful Than You Think
Gut, brain, intuition, emotional intelligence, whatever you want to call it, humans can’t be beat for determining relevance. The number of external links you receive is important. Some of the top SEOs say external links are simply invaluable to your ranking power. Create profiles for your business (and include a link to your website) on major directory sites such as Google My Business, Yelp, Angie’s List, Yellow Pages, and other listing resources associated with your industry. Gaz Hall, from SEO Hull
, had the following to say: "Technical SEO is work improving the non-content parts of your website. These tend to be the elements behind the scenes that visitors don’t see (but often affect their experience of the website!)"
No-index or Remove Thin Pages
Staying on top of SEO takes a lot of research and experimentation. Google’s algorithms are constantly updated so it’s important to stay tuned into the latest news. With this in mind, and a bit of practice, you can become your own SEO expert. As long as you’re
playing by the rules, there’s no significant danger that you'll earn a penalty or damage your reputation in the process. Updating content across a site should be a priority as Google rewards fresher content for certain searches. Include the right rich snippets, don’t add schema.org markup just to inform Google about all the other stuff you do.