A really cool way of writing description tags

Vertical search is the term people sometimes use for specialty or niche search engines that focus on a limited data set. Examples of vertical search solutions provided by the major search engines are image, video, news, and blog searches. Readability has never been more important. If you’re not familiar …

more ...

Earning backlinks from multiple domains is invaluable

SEO means Search Engine Optimization – and refers to the process of creating and modifying a website so that it gets more traffic from Google and other search engines. SEO used to be simple and you could just write your keyword over and over again, but has become more complex over …

more ...

Learn where your target market is hanging out online

Higher volumes of backlinks are great, but combining that with high diversity is what’s really going to move the needle. If you have different sections of your site, or domains for each country, enter each one in the relevant directories: Google Places, Bing Business Portal, or any other directory …

more ...

Is a Link Exchange the way to go?

The bottom line is that if you’re focusing on a small group of generic keywords, you’re probably not being found by most of the people who are searching for you. Segment your content - If you catch yourself writing a few monster paragraphs, cut them up into smaller, bite-sized …

more ...

Horses for courses

It is worth noting that when it comes to link building, it is very difficult to find a site owner willing to give you a link freely. Usually you give something back in return. If you’re goal for a guest post is to receive a backlink in return, then …

more ...

Are you focussing on the right keywords?

There are hundreds of different ranking factors that search engines, like Google, consider as part of their algorithm when deciding what results to return for a given search query. In a nut shell, if you want Google to love your site it needs to be full of interesting, fresh and …

more ...



Social Media Audience/Following

Stop buying links in an attempt to fool Google and get more low-quality traffic. Write quality content instead, trust humans to find it and have them link to your pages because you are worth it. Don’t use hidden text or links on your website to optimize your site for …

more ...

Check browser and screen resolution compatibility

Google now supports using the rel=“canonical” link element across different domains. This means that you can have similar content on both the .com and .co.uk extensions of your site, and use the canonical link element to indicate the exact URL of the domain preferred for indexing. This will …

more ...

H1 Tag Issues

Don't make the mistake like many webmasters do in targeting one main keyword for the entire website. The smart approach to SEO and positioning is to target a list of low competition, moderate demand keywords and rank well for them. This would potentially drive more targeted traffic, than to blindly …

more ...

More about the pros and cons of backlink indexing

Your target keywords should be in the H1 tag. Your H1 however can be different from the title tag. It doesn’t have to be – you won’t be penalised for having the same title tag and h1 tag for a web-page (after all, most CMS generate this automatically) – but …

more ...

Drop Keyword in First 100 Words

Make sure you pick a permalink structure that fits your goals. If you have a news site, it might make sense to add the publication date of the article to the URL. As search engines evolve, they take an even more human approach to website analysis, making remarkable, valuable content …

more ...




Make basic duplicate listing detection

If you provide valuable information on your website for visitors, design a good user experience, and implement all the known algorithm factors, your website has a good chance to move up on the search results list for your company’s targeted keywords. This type of SEO is sometimes called white …

more ...

Page load is an important SEO factor

Google/Bing Webmaster Tools allows you to submit multiple pages at once by submitting your sitemap(s). Sitemaps also have the added benefit of supplying a few other useful pieces of information about your web pages to the search engines, From a usability point of view, it makes sense to …

more ...

Understand How Google SERP Works

The true goal of SEO should be to engage customers and deliver conversions, and that cannot be accomplished with the artificial tactics used in traditional SEO campaigns. Your website is one of your most important pieces of digital equity, and one of the fundamental components of a successful local marketing …

more ...